Samsung wanted to position itself as the leader of the folding smartphone. To do this, the South Korean giant released the Galaxy Fold, Galaxy Z Flip, Galaxy Z Flip and Galaxy Z Fold 2. These devices have unfortunately not had the expected success. Despite everything, Samsung continues to want to impose these smartphones on the market.
One of the biggest bottlenecks with these devices is their price. For example, for the latest Galaxy Z Fold 2 it takes more than 2,000 euros. However, Samsung does not budge and persists in wanting to democratize its foldable smartphones .
To get into the good graces of consumers, the South Korean manufacturer has decided to develop a cheaper version of the Galaxy Z Flip.
Samsung lowers its prices
There are many rumors circulating on the web regarding the creation of a foldable smartphone that will be sold at a more reasonable price.
Called Galaxy Z Flip Lite, this device would enter Samsung's strategy to boost sales of its foldable smartphones.
We got this information from a tweeter by the name of Ross Young (@DSCCRoss). According to him, the Z Fold Lite would no longer be relevant and would give way to the "Z Flip Lite with UTG." "Samsung will use so even the UTG (Ultra-Thin Glass) on this unit. It is fitted to all of the brand's foldable smartphones.
Towards a reduction in UTG costs
If Samsung wants to offer a device at a lower price, it must first start by reducing its cost of production. According to the sources, the South Korean giant is currently looking for alternatives that would allow it to lower the costs of UTG.
Samsung has yet to confirm this information. Caution is therefore in order. According to observers, marketing a foldable smartphone at a more reasonable price would be a good idea. Indeed, this would allow the tech giant to improve its sales. Generally, they see the arrival of foldable devices as a good thing. According to them, this brings a breath of fresh air to the smartphone market.
Until Samsung expresses itself on this subject, we already know which smartphones we can expect by 2021. A publication on Twitter from Max Weinbach tells us that the manufacturer plans to release the S21 FE, S21, S21 +, S21 Ultra, Z Fold 3, Z Flip 3 and Z Fold FE.