Because of Google, pirate sites lost some traffic in 2020

Pirate sites have experienced a decline in popularity in 2020. According to Torrent Freak, this is largely due to Google. You should know that last year, the web giant deployed two major updates to its algorithms. The sources say they would target pirate sites directly.

Indeed, since the arrival of these updates on Google, pirate sites have started to lose traffic. According to Torrent Freak, the decision of the web giant would be motivated by the many requests from rights holders who have been demanding for years the banning of these sites. Of course, the Mountain View firm has not removed them. However, she made them more difficult to access by demoting them in her search results.

Because of Google, pirate sites lost some traffic in 2020
Photo by Clint Patterson – Unsplash.com

A recent report published by Torrent Freak shows the impact this has had on pirate sites.

Traffic is in free fall

This report has been produced in collaboration with MUSO, the UK-based anti-piracy market research and technology solutions provider. In particular, it contains a graph which groups together all the visits recorded on torrent, streaming, linking and public downloading sites, between December 2019 and November 2020. A drop in traffic of around 10% is observed.

Torrent Freak also posted a graph that shows the SEO of pirate sites on search engines.

Between December 2019 and November 2020, search traffic to access pirate sites fell by a third. The drop in traffic started around mid-January. At the time that coincides with the onset of the pandemic, there is a temporary peak. Then, the traffic went down in free fall from May 2020.

Also read: Zone-Directory (formerly Download Zone) closes its three sites and launches a new domain

Blame it on the algorithms?

For now, Google has not confirmed that the two updates to its algorithms targeted pirate sites. However, according to the site Torrent Freak, the drops in traffic coincide exactly with the deployment of these new updates. The first was launched on January 13, 2020. The second, meanwhile, arrived on May 4, 2020.

In May 2020, search traffic for pirate sites fell by more than 20%. So there is indeed a link between the drop in traffic and Google updates. To confirm his suspicions, Torrent Freak spoke with the operator of a famous torrent site.

Also read: YGGTorrent has changed address to avoid blockages

The latter revealed that he had recorded a drop in traffic on Google of around 35% during the year 2020.

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Pirate sites have experienced a decline in popularity in 2020. According to Torrent Freak, this is largely due to Google. You should know that last year, the web giant deployed two major updates to its algorithms. The sources say they would target pirate sites directly.

Indeed, since the arrival of these updates on Google, pirate sites have started to lose traffic. According to Torrent Freak, the decision of the web giant would be motivated by the many requests from rights holders who have been demanding for years the banning of these sites. Of course, the Mountain View firm has not removed them. However, she made them more difficult to access by demoting them in her search results.

Because of Google, pirate sites lost some traffic in 2020
Photo by Clint Patterson – Unsplash.com

A recent report published by Torrent Freak shows the impact this has had on pirate sites.

Traffic is in free fall

This report has been produced in collaboration with MUSO, the UK-based anti-piracy market research and technology solutions provider. In particular, it contains a graph which groups together all the visits recorded on torrent, streaming, linking and public downloading sites, between December 2019 and November 2020. A drop in traffic of around 10% is observed.

Torrent Freak also posted a graph that shows the SEO of pirate sites on search engines.

Between December 2019 and November 2020, search traffic to access pirate sites fell by a third. The drop in traffic started around mid-January. At the time that coincides with the onset of the pandemic, there is a temporary peak. Then, the traffic went down in free fall from May 2020.

Also read: Zone-Directory (formerly Download Zone) closes its three sites and launches a new domain

Blame it on the algorithms?

For now, Google has not confirmed that the two updates to its algorithms targeted pirate sites. However, according to the site Torrent Freak, the drops in traffic coincide exactly with the deployment of these new updates. The first was launched on January 13, 2020. The second, meanwhile, arrived on May 4, 2020.

In May 2020, search traffic for pirate sites fell by more than 20%. So there is indeed a link between the drop in traffic and Google updates. To confirm his suspicions, Torrent Freak spoke with the operator of a famous torrent site.

Also read: YGGTorrent has changed address to avoid blockages

The latter revealed that he had recorded a drop in traffic on Google of around 35% during the year 2020.

1 Shares
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