By generating colossal traffic, French press editors are of great use to Google . However, until recently, the giant has always refused to pay them for the indexing of their content. Very recently, thanks to a law put in place two years ago, French press agencies won a major battle against Google. The company finally agrees to pay them for indexing the articles of the content.
For several years, Google has in fact always refused to pay the slightest penny despite requests from press editors. The firm has also taken advantage of its monopoly in the information sector to impose the rule "either indexing on Google is free or it will not take place". But with this new turn of things, Google's way of doing things will finally change , after long negotiations and the culmination of this new law.
It must be said that things are far from pleasing Google. This being the case, it is a great victory for French press editors, but also a beacon of hope for those working in this field in other European countries.
A battle won by the French in a dating war
News publishers across Europe have for a long time deployed all means to get Google to pay them for the indexing of their content. However, Google did not want to know. Moreover, in 2014, following the establishment of a law in favor of Spanish press agencies, Google removed Google News from Spain.
And for this French law created in 2019, called “L oi on neighboring rights” , Google tried to apply the same “sanction”, but in vain. Subsequently, still in 2019, this company considered only displaying the titles of publications in French. But that went against neighboring rights.
Google therefore had no other choice but to enter into negotiations with the French press editors. And the negotiations allowed them to finally be paid for the indexing of their articles . This will be done according to the rate of content published daily and the traffic generated per month.
Following this premiere, European press agencies can only be more motivated to claim their share of the pie. On the other hand, we can only deplore that the decision taken only concerns the biggest press publishers, pure-players having, as always, to rely solely on them to prosper and hope to find a place on the web.